The 1% Closer with Joe Fairless

Alright, you’re clearly in the top 1 % of what you do. What is it about you that separates you from the rest of the field?

I do what I say I’m gonna do and sadly that separates me from a lot of people, not all people. That’s a big focus of mine. And it’s not about my… I recently read something that resonated and that was don’t focus on your reputation, focus on your character. A reputation is such a vanity metric but the character is who you are when no one’s looking and being proud of who you are and that’s vital to me.

Yeah, and it’s not just saying what you’re going to do to other people, but also with yourself, right? To yourself.

Good point. Yeah, I’m on those runs and I can just stop whenever I want, but I’ll know. I’ll know I didn’t go through this made up finish line that I had predetermined in my head. And there’s something to be said there. I’m glad you brought that up.

For sure. Yeah, that’s the key, right? It’s not just when somebody, when it’s dependent on somebody else or somebody else is watching. It’s, you know, what do you do when nobody’s watching and what do you do when it’s just a promise to yourself? Do you follow through? Do you keep those promises? Things as easy as, when you set your alarm in the morning and you wake up, do you get up or do hit the snooze button? Like you made a promise to yourself the night before to wake up and get up when that alarm goes off. Do you keep that promise?